Lolu Mogaji

I am sure someone would be thinking right about now, that this topic appears unusual, but in the true sense of things, it really isn’t.  Please don’t stop reading now, as you are about to understand the reason why this question is being put to you.

As it has been found to be true that every force has a source where it generates its power from, so also a personal brand. In this post, I will be drawing your attention to the 3 main sources of that give a personal brand its power.

In the Movie and music business, the general belief is that you are only as good as your last movie or Album. You know what/ the same applies when we are talking about Image Impression Management. In the Image business, it is said that you are either done or gone in 60 seconds.

“Business is not business until you can consistently sell an experience” I have made this statement at several occasions, and I still find it to be true today. Whatever kind of business you are into, you are not the first and you will definitely not be the last. Like my friend Emmanuel Utomi would always [...]

What you need to boost your Image during the recession. With the global economic recession at its worst in the history of many countries of the world today, one this is clear, the global unemployment rate will also spiral to an all time high. However, by saying this, I do not wish to be perceived [...]

One aspect of business etiquette that is crucial for professionals and business people is focus of this post. Here are some Dos and Don’ts of Business card etiquette.

1, Anticipate customer’s needs even before they do: Any business that wants to be competitive as well as profitable must be able to anticipate clients needs, and creatively find a way to meet such needs. Being in business without knowing what client’s needs are is like taking a dive into the ocean without knowing the [...]